New Chat: W/ Tanvi Raut Dessai on what it takes to build & scale a popular newsletter in India
Tune in to the latest episode of The Takeaway Club podcast where I talk to Tanvi Dessai, Founder at Filter Coffee, one of the fastest growing newsletters in India.
In the latest episode of The Takeaway Club, I speak to Tanvi Dessai, founder of Filter Coffee, which is one of the fastest growing and favorite newsletters for millennials and gen-z to stay up-to-date on the Indian startup and financial ecosystem.
Tanvi did her undergrad in Biology and went on study LLB. Still in law school, Tanvi started Filter Coffee as a way to scratch her own itch when she realized that the news coverage when it comes to finance and startups was very outdated for the new-age audience.
Inspired by media powerhouses like the Morning Brew and The Hustle, who catered to the American audience Tanvi started out by writing a summary of the daily happenings in the Indian ecosystem for her friends and family in May 20'.
With a funky tone, filled with humor and GIFs, it didn't take long for Filter Coffee to be a hit among startups founders and operators. In less than 18 months, Tanvi has scaled the brand to 14,000+ subscribers and added a team of writers.
Best part? She is only just getting started.
You can listen to the conversation on Apple Podcasts, Google Podcasts, or Spotify.